AI assistant for salons
Answer treatment, price, and booking questions without interrupting an appointment.
Give visitors consistent answers about services, preparation, policies, opening hours, and the booking page while the team stays focused on clients.
Fewer repeated DMs and a shorter path from question to booking page.
Real questions
The questions customers ask before buying
How long does the treatment take?
What should I do before my appointment?
What is your cancellation policy?
Where can I book?
Setup
Three steps you can verify
- 01
Add the treatment menu
Include duration, starting price, preparation, aftercare, booking rules, and cancellation policy.
- 02
Match the salon voice
Customize the greeting, logo, colors, tone, response length, and words the assistant should use or avoid.
- 03
Guide visitors to booking
The assistant answers first, then shares the exact booking page configured by the salon.
Guide
AI assistant for salons: a practical guide
What an AI assistant for salons does
Most messages a salon receives are the same ten questions: how much, how long, is there a patch test, what should I do before, can I cancel, are you open on Sunday, where do I book. An AI assistant on your website answers those from your own treatment menu and policies at any hour, then sends the client to your booking page.
It does not see your calendar or confirm appointments, and it does not diagnose skin reactions. When a question needs a person, it collects the client's name and contact details and tells them the salon will reply.
Questions it should answer from your menu
- Price from and duration for each treatment, for example a full set of gel nails or balayage.
- Patch test requirements for lashes, brows and colour, and how far ahead to book them.
- Preparation and aftercare: what to avoid before a facial, how long to keep lash extensions dry.
- Deposit, late arrival and cancellation policy, in your exact wording.
- Opening hours, parking, accessibility and how to find the salon.
- Gift vouchers, packages and which stylist or therapist offers which service.
A sample salon conversation
Client: How much is a lash lift and do I need a patch test?
Assistant: A lash lift is from [your price] and takes about [duration]. We need a patch test at least 48 hours before your first appointment (use your own rule here). You can book both on our booking page: [your booking link].
Client: Can I wear mascara afterwards?
Assistant: Please avoid mascara and water on the lashes for the first 24 hours (use your own aftercare wording). Anything else I can help with before you book?
Write the treatment menu so the answers are right
- One line per treatment: name, duration, price from, who performs it.
- Write prices as from prices if they vary by hair length or stylist level, so the assistant never quotes a fixed figure you cannot honour.
- Add the patch test, preparation and aftercare rule next to each treatment that needs it.
- Paste your cancellation and deposit policy word for word.
- Update the menu or recrawl the website whenever prices or seasonal offers change, then ask the assistant the new question once to check.
When the phone rings during a treatment
If many clients still call, the AI Voice Receptionist answers on a supported US +1 or Hungarian +36 number, answers common questions from the knowledge you give it and records the caller's details and reason for calling. It starts at $149 a month with a 7-day trial. You can start with the free website chatbot and add the phone line only if missed calls remain a problem.
Languages for tourists and expat clients
The assistant replies in the language of the client's latest message. The product officially supports eight languages: English, Hungarian, German, French, Spanish, Italian, Portuguese and Polish, and it can answer in other languages on a best-effort basis.
How a lead is handled
From question to booking, while you work.
A visitor asks
At 22:40, long after you closed.
It answers from your site
Your hours, prices and services. No made up answers.
The lead is captured
Name, email and what they need, saved for you.
You follow up
You get the details by email and send the booking link.
Your assistant
Hi, do you have anything free on Saturday?
Watch the walkthrough
The real setup, start to finish.
Next step
Move from the guide to a live test
This page explains the questions, boundaries, and setup workflow. The separate solution page lets you try an industry-specific live demo and configure a Free chatbot.
Open the solution and live demoOne platform
From the first question to the next step
Chatbot
Answers on your website, uses your knowledge base, and captures leads.
Voice Receptionist
After activation, handles supported phone calls in the configured voice.
Automation
Prepares an email, quote note, or appointment proposal for approval.
Product tour
One assistant. Three ways it works for you.
Answers from your own website
Prices, opening hours, services. Then it asks for a name and email so you can follow up.
Try it on my site
Missed call calculator
What missed calls cost beauty salons
Adjust the numbers to match your week. The estimate updates instantly.
Revenue you lose every month
$3,897
That is about 26x the price of the done-for-you AI front desk ($149/month).
Estimate only, based on the numbers you enter. Presets are illustrative starting points, not guarantees.
Done for you
No time to set it up? I will do it for you.
- I build and train your assistant from your website and documents
- Website chatbot installed on your site
- AI phone receptionist on your number or a new one
- Follow-up and reminder automations
- Every lead in your CRM, with instant notifications
- Monthly tuning from real conversations
Proof
Real reviews. Real client work.
Apex Web implementations. Studio references, not SaaS subscriber counts or guaranteed results.
I got what I was promised: a thoughtful, useful AI assistant that works well.
I am very grateful to Apex Web for the fast and extremely professional help.
I cannot thank this young professional enough for his work.
They completed the agreed work to the highest standard while meeting every deadline.
I've worked with APEX Web a couple of times now, and the results are just consistently excellent.
With Adam, we finally found the person we needed.
Great job and a fast delivery.
Adam was excellent to work with.
Adam is a fantastic freelancer.
Great work from Adam.
Great work from Ádám
God Bless you my friend, you exceeded expectations like a rockstar.
I have worked on some projects with Adam, and every experience has been great.
Finally, automation that actually works and I didn't have to build it myself.
Very satisfied!
Thanks for your time!
Excellent work and attention to detail, looking forward to working with Adam again.
Very pleased with this delivery and impressed with the quality of the work output.
Great work
I enjoyed working with the seller as he was responsive, paid attention to details and kept open lines…
Super quick and professional, good documentation to the point, good hints and recomendations.
21 verified public Google and Fiverr reviews of Apex Web, the studio and delivery team behind Apex Chatbot. They cover AI assistants, automation, websites, dashboards and custom software; not every review is about the Apex Chatbot SaaS product.
FAQ
Common questions
Can we control the brand style?
Yes. You can customize the widget logo, colors, assistant name, greeting, tone, and response style.
Does it confirm appointments?
No. It shares your booking page, where the visitor chooses and confirms an available slot.
Can we update seasonal offers?
Yes. Update the knowledge base or recrawl your public website, then test the new answer before promoting it.
How much does an AI assistant for a salon cost?
The website chatbot has a free plan with no card, 50 lifetime customer conversations and up to 200 AI replies. Starter is $59 a month for 1,000 conversations and removes the Apex branding. The AI Voice Receptionist for phone calls starts at $149 a month with a 7-day trial.
Can it reply to Instagram or WhatsApp messages?
No. It works as a chat widget on your website, and Pro adds Telegram. Instagram, WhatsApp and Messenger replies are not part of the product today, so link your website from your Instagram profile to send people to it.