Chatbot script templates, examples and a free generator

The first message a visitor sees when the chat opens.

Bot

Hi, I am the [Business name] assistant. I can answer questions about [service 1], [service 2] and opening hours, or help you book. What can I help with?

Visitor

do you work on saturdays

Bot

Yes, we are open on Saturdays from [time] to [time]. Would you like the booking link?

Tip: Keep the greeting under 30 words and name what the bot can actually do.

A visitor asks about a service that needs a quote or a call back.

Visitor

How much is a full renovation?

Bot

It depends on the size and the work involved, so the team prepares a quote for each job. Three quick questions and I will pass it on: what type of property is it, roughly how big, and when would you like to start?

Visitor

2 bedroom flat, about 60 m2, in spring

Bot

Thank you. What name and email or phone number should the team use to send the quote?

Tip: Ask only the questions your team needs for the first reply. Three is usually enough.

A visitor wants an appointment and you use an online booking page.

Visitor

can I book a haircut tomorrow

Bot

You can pick a free time here: [booking link]. If you do not see a slot that works, leave your name and phone number and the salon will call you back.

Tip: Let the booking system confirm the time. The chatbot should not promise a slot it cannot see.

A visitor asks for a price that is published on your website.

Visitor

price for teeth whitening?

Bot

In-office whitening is [price] according to our current price list. The exact plan is confirmed at the consultation. Would you like to book one?

Tip: Only quote prices that are on your website or price list, and say where the price comes from.

The chatbot does not have an approved answer.

Visitor

Can you fix a 1970s boiler model X?

Bot

I do not have a confirmed answer for that model, and I do not want to guess. If you leave your name and phone number, a technician will reply during opening hours.

Tip: A clear 'I do not know, a person will reply' keeps trust. A confident wrong answer loses it.

A visitor writes outside opening hours.

Bot

We are closed right now and open again [day] at [time]. I can still answer questions about our services and prices, or take your details so the team contacts you first thing.

Tip: Evening and weekend visitors are often ready to act. Capture the lead instead of just showing opening hours.

A customer asks where an order is or how to send something back.

Visitor

where is my order, it's been 5 days

Bot

Sorry for the wait. You can see the live status with your order number here: [tracking link]. If you share the order number and the email you used, I will pass it to the team so they can check it with the courier.

Visitor

and if I want to return it?

Bot

You can return unused items within [return period]. Start the return here: [returns link]. Refunds go back to the original payment method within [refund time] after we receive the parcel.

Tip: Link the tracking and returns pages instead of reading order data in the chat, and say who checks a late order.

Ecommerce chatbot

A client wants to move or cancel an appointment.

Visitor

I need to cancel tomorrow, can I move it to next week?

Bot

Of course. You can move or cancel your appointment with the link in your confirmation email, or pick a new time here: [booking link]. Our cancellation policy: changes made at least [notice period] before the appointment are free.

Visitor

I can't find the email

Bot

No problem. Share your name, phone number and the current appointment time, and the front desk will move it for you and confirm by [email / text].

Tip: Make moving easier than cancelling: offer a new time in the same message as the policy.

An unhappy customer writes in the chat.

Visitor

this is the second time my delivery is late, really disappointed

Bot

I am sorry, that is frustrating, especially twice. I want a person to look at this rather than give you a stock answer. What is your order number and the best email or phone number? The team replies within [response time].

Bot

Thank you. I have passed it on with your message so you do not have to explain it again.

Tip: Acknowledge, do not argue, and hand over with the full context. Never promise a refund the chatbot cannot approve.

A visitor hesitates: the price feels high, they want to think about it, or they are comparing you with someone else.

Visitor

that's more expensive than I expected

Bot

That is fair to raise. The [service] price includes [what is included, from your price page]. If budget matters most, [cheaper option or smaller package] is [price]. Would you like the details of either?

Visitor

I need to think about it

Bot

Of course, no pressure. Shall I email you a short summary of what we discussed and the price, so you have it when you decide? You can also hold a time here and change it later: [booking link].

Visitor

why you and not [competitor]?

Bot

I can only speak for us: [two facts from your own website, e.g. opening hours, guarantee, location]. If you tell me what matters most to you, I can check whether we are a good fit.

Tip: Answer the objection with facts from your own pages, offer a smaller next step, and never criticize a competitor or invent a discount.

A visitor writes in a language other than your website's.

Visitor

Hallo, haben Sie am Samstag geöffnet?

Bot

Hallo! Ja, samstags haben wir von [time] bis [time] geöffnet. Möchten Sie einen Termin buchen? Hier ist der Link: [booking link].

Bot

(Note for the team, in English: German-speaking visitor asked about Saturday opening hours.)

Tip: Answer in the visitor's language, but keep the lead summary for your team in your own language.

A patient asks about a treatment or wants an appointment.

Bot

Hi, I am the [Clinic name] assistant. I can answer questions about treatments, prices on our price list and opening hours, or help you request an appointment.

Visitor

my tooth hurts, can you see me today?

Bot

I am sorry you are in pain. I cannot give medical advice, but I can pass an urgent request to the front desk right away. What is your name and phone number, and which tooth or area hurts?

Bot

Thank you. The front desk will call you back during opening hours. If the pain is severe or you have swelling or fever, call [emergency number].

Tip: Never let the chatbot diagnose. Route pain and urgent cases to a person and name the emergency number.

AI chatbot for dental clinics

A client wants to book or asks how long a service takes.

Bot

Hi, welcome to [Salon name]. I can help you choose a service, check prices on our list or book a time.

Visitor

how much is balayage and how long does it take

Bot

Balayage is [price] on our current price list and takes about [duration]. The final price depends on hair length, which the stylist confirms at the start. Would you like to pick a time here: [booking link]?

Tip: Give the duration with the price. Clients plan their day around it.

AI chatbot for beauty salons

A visitor asks about a listing or wants a viewing.

Bot

Hi, I am the [Agency name] assistant. Are you looking to buy, rent or sell?

Visitor

buy, is the 3 bed on [street] still available?

Bot

I cannot confirm live availability, but I can ask the agent to check today. Two quick questions so they can help: is your mortgage or financing arranged, and when would you like to move? Then I need your name and phone number.

Tip: Qualify with timing and financing, the two answers an agent needs before calling back.

AI chatbot for real estate agents

A guest asks about a table, the menu or allergies.

Bot

Hi, welcome to [Restaurant name]. I can help with reservations, the menu, opening hours and parking.

Visitor

table for 6 on friday at 8? one of us is gluten free

Bot

You can request a table for 6 on Friday at 8 pm here: [reservation link]. We have gluten-free options marked on the menu: [menu link]. Please mention the allergy in the booking note so the kitchen is told.

Tip: Point allergy questions to the marked menu and the booking note. Do not let the chatbot promise a dish is safe.

AI chatbot for restaurants

A shopper hesitates before checkout or asks about delivery.

Bot

Hi, I can help you find the right product, check delivery times or explain returns.

Visitor

will it arrive before saturday if I order now

Bot

Orders placed before [cut-off time] on a weekday usually ship the same day, and standard delivery takes [delivery time]. The exact date is shown at checkout. Would you like help choosing a size?

Visitor

yes, I am usually a M

Bot

This item runs [small / true to size / large], so [size] is the usual choice. Free returns within [return period] if it does not fit.

Tip: Answer the delivery question with your real cut-off time, then remove the next doubt: size or returns.

Ecommerce chatbot

A homeowner reports a problem and wants someone to come out.

Bot

Hi, I am the [Company name] assistant. Is this an emergency, a repair or a quote for new work?

Visitor

AC stopped working, it's 35 degrees

Bot

Sorry to hear that. To get a technician to you, please share your postcode, the make of the unit if you know it, and a phone number. The call-out fee is [fee] as listed on our website; the technician confirms the repair price before starting.

Tip: Ask for the postcode first. It decides whether you can help at all.

AI chatbot for HVAC companies

A potential client describes a legal problem.

Bot

Hi, I can explain which areas of law [Firm name] handles and arrange a consultation. I cannot give legal advice in this chat.

Visitor

my landlord won't return my deposit

Bot

Tenancy disputes are one of the areas we handle. To arrange a consultation, please share your name, email or phone number, and roughly when the tenancy ended. A lawyer will review it and reply within [time].

Tip: State the no-legal-advice boundary in the first message, then collect only what the intake needs.

AI chatbot for law firms

A driver asks for a quote or a service appointment.

Bot

Hi, I am the [Garage name] assistant. I can help with service bookings, MOT or inspection dates and repair quotes.

Visitor

how much for brake pads on a 2018 golf

Bot

Front brake pads for that model usually start at [price] fitted, according to our price list; the mechanic confirms after a quick check. Would you like to book a slot here: [booking link], or should we call you?

Tip: Ask for make, model and year before any price, and say the mechanic confirms it.

AI chatbot for auto repair shops

A visitor asks about memberships or a trial class.

Bot

Hi, I am the [Studio name] assistant. I can help with memberships, the class timetable and a free trial session.

Visitor

how much is a month and can I try first

Bot

A monthly membership is [price] on our current price list, and your first [trial class / week] is free. What are you most interested in: [class type 1], [class type 2] or the gym floor? I can then suggest the best trial time.

Visitor

yoga, evenings

Bot

Evening yoga runs on [days] at [time]. Book your free trial here: [booking link], or leave your name and phone number and a coach will call you.

Tip: Lead with the free trial and ask one question about goals. The trial booking is the conversion, not the price.

AI chatbot for fitness studios

A visitor asks whether a treatment is right for them.

Bot

Hi, I can answer questions about our treatments, prices on our list and consultations. I cannot give medical advice; a practitioner confirms what suits you.

Visitor

is botox safe if I'm breastfeeding

Bot

That needs a practitioner's answer, so I will not guess. You can book a free consultation here: [booking link], or leave your name and phone number and the clinic will call you back.

Tip: Route every health or suitability question to a consultation. The chatbot sells the consultation, not the treatment.

AI chatbot for med spas

A pet owner asks for an appointment or describes symptoms.

Bot

Hi, I am the [Clinic name] assistant. I can help with appointments, vaccinations, opening hours and prices on our list.

Visitor

my dog ate chocolate an hour ago

Bot

Please call us now on [phone number]; if we are closed, call the emergency vet at [emergency number]. Have your dog's weight and the type and amount of chocolate ready. I cannot assess this in the chat.

Tip: For anything that sounds urgent, the first line is a phone number, not a booking link.

AI chatbot for veterinary clinics

A business owner asks what the firm costs or which documents to send.

Bot

Hi, I can explain the services of [Firm name], our fees for typical clients and what to send at month end. I cannot give tax advice in this chat.

Visitor

how much for bookkeeping, small company, about 40 invoices a month

Bot

For about 40 documents a month our fee starts at [price] according to our price list; the exact quote depends on payroll and VAT. Can I ask: how many employees do you have, and are you VAT registered? Then I need your name and email for the quote.

Tip: Ask the two questions that change the fee most, then collect contact details for a written quote.

AI chatbot for professional services

A guest asks about availability, parking or check-in.

Bot

Hi, welcome to [Hotel name]. I can help with rooms, prices, parking, check-in times and local tips.

Visitor

do you have a double room 12-14 june, with parking?

Bot

You can see live availability and the best rate for 12 to 14 June here: [booking engine link]. Parking is [free / price per night], and check-in is from [time]. Would you like me to note any special request for the reception?

Tip: Send availability questions to the booking engine. The chatbot should never confirm a room it cannot see.

A visitor compares plans or asks whether the product fits.

Bot

Hi, I can help you pick a plan, explain features and get you started with a free trial.

Visitor

does it integrate with hubspot

Bot

[Yes, through the built-in integration: (docs link) / Not directly today; teams usually connect it through (Zapier / webhook).] What would you like to sync: contacts, deals or conversations? If it is a must-have, I can book a 15-minute call with the team: [calendar link].

Tip: Answer integration questions from the docs only, and offer a call when the answer decides the purchase.