Honest comparison
Apex Chatbot vs Smith.ai
Smith.ai prices its AI receptionist per call: free for 25 calls, then $3 per call, or $150 per month for 75 calls. Apex charges a flat monthly price and adds a website chatbot.
Side by side
| Feature | Apex Chatbot | Smith.ai |
|---|---|---|
| Starting price | Website chatbot free, paid from $59/mo. AI voice receptionist from $149/mo. Done for you: $499 setup + $149/mo. | Free $0 (25 calls, then $3.00/call), Pro $150/mo (75 calls, $2.00/call), Enterprise from $500/mo. |
| Free plan or trial | Free chatbot plan with no card. Free website preview before signup. | Free plan with 25 calls per month. |
| Setup | Self-serve: test it on your own website right away, then install with one snippet. Or done for you and live within 7 days. | Self-serve on Pro; Enterprise is built and run by Smith.ai. |
| Channels | Phone calls and website chat, plus follow-up automation. Replies in 8 languages. | Phone answering, with human receptionist options sold separately. |
| Main focus | Any business that takes enquiries by phone or website. | Small businesses and professional services. |
Smith.ai details per their public pricing page, checked October 10, 2026: Smith.ai official site. Prices and features can change, so verify before buying.
Hear it
The voice your callers will hear.
Two of the business voices you can choose from. Press play.
A call at 22:10
The phone rings after hours. The enquiry is not lost.
The call is answered
With your own greeting, in the configured language.
It understands the request
It asks what the caller needs, when, and how to reach them.
The details are captured
Name, phone and reason for calling, logged for you.
You get the summary
A post-call email with the next step, so you can call back.
Incoming call
Hi, my boiler stopped working. Could someone come out tomorrow?
Which one should you choose?
Choose Smith.ai if
your call volume is very low, or you want the option of human receptionists from the same vendor.
Choose Apex if
you prefer a predictable monthly price instead of paying per call, and you want website chat handled by the same assistant.
Done for you
No time to set it up? I will do it for you.
- I build and train your assistant from your website and documents
- Website chatbot installed on your site
- AI phone receptionist on your number or a new one
- Follow-up and reminder automations
- Every lead in your CRM, with instant notifications
- Monthly tuning from real conversations
Proof
Real reviews. Real client work.
Apex Web implementations. Studio references, not SaaS subscriber counts or guaranteed results.
I got what I was promised: a thoughtful, useful AI assistant that works well.
I am very grateful to Apex Web for the fast and extremely professional help.
I cannot thank this young professional enough for his work.
They completed the agreed work to the highest standard while meeting every deadline.
I've worked with APEX Web a couple of times now, and the results are just consistently excellent.
With Adam, we finally found the person we needed.
Great job and a fast delivery.
Adam was excellent to work with.
Adam is a fantastic freelancer.
Great work from Adam.
Great work from Ádám
God Bless you my friend, you exceeded expectations like a rockstar.
I have worked on some projects with Adam, and every experience has been great.
Finally, automation that actually works and I didn't have to build it myself.
Very satisfied!
Thanks for your time!
Excellent work and attention to detail, looking forward to working with Adam again.
Very pleased with this delivery and impressed with the quality of the work output.
Great work
I enjoyed working with the seller as he was responsive, paid attention to details and kept open lines…
Super quick and professional, good documentation to the point, good hints and recomendations.
21 verified public Google and Fiverr reviews of Apex Web, the studio and delivery team behind Apex Chatbot. They cover AI assistants, automation, websites, dashboards and custom software; not every review is about the Apex Chatbot SaaS product.
Questions buyers ask
Is Apex Chatbot a Smith.ai alternative?
Yes, for businesses that want one assistant across phone and website chat. Smith.ai is a good choice when your call volume is very low, or you want the option of human receptionists from the same vendor.
How much does Apex cost compared with Smith.ai?
Apex has a free website chatbot with no card, paid chatbot plans from $59 per month, and the AI voice receptionist from $149 per month. Smith.ai: Free $0 (25 calls, then $3.00/call), Pro $150/mo (75 calls, $2.00/call), Enterprise from $500/mo.
Can someone set it up for me?
Yes. The done for you package is $499 one time plus $149 per month: I build and train the assistant on your website, install the chatbot, connect the phone receptionist and tune it monthly. Live within 7 days.
Can I try Apex before I pay?
Yes. Paste your website address and Apex builds a preview assistant that already knows your services. You can test it with real customer questions before creating an account.
Meet your own assistant first
Paste your website and test the assistant with your hardest customer questions. No account, no card.